Podcast

How do your Customers Use your Product (And What to Learn From it)

How do your Customers Use your Product (And What to Learn From it)

April 30, 2016

Did you know that Coca-Cola was originally invented as a cure for morphine addiction. And Play Doh was invented to clean wallpaper? In this episode, Dave and Justin discuss the unintended uses of your products and services and how your organization can benefit if it listens better to customer needs.

How Do you Bridge the Gap Between Strategy and Execution?

How Do you Bridge the Gap Between Strategy and Execution?

April 23, 2016

How do you close the gap between strategy and execution in an interconnected world? In this episode, Dave and Justin discuss five unconventional leadership acts that, counter to conventional wisdom, actually close the gap in a real way across companies.

Is Your Strategy Driving Your Strategy?

Is Your Strategy Driving Your Strategy?

April 2, 2016

What’s driving your bus? Is your organization’s direction the logical result of a strategy you’ve put in place or are there other significant factors dictating where you’re going. In this episode, David and Justin discuss the importance of setting direction and how easy it is to get off the beaten path.

Is the Pace of Change Faster on the Outside of your Organization than the Inside?

Is the Pace of Change Faster on the Outside of your Organization than the Inside?

March 25, 2016

Is your organization rolling around at the speed of stop? Many find that the speed of change inside their walls is WAY slower than the speed outside their walls. And that’s the problem that David and Justin tackle in this episode.

Do You Know Your Customer’s Journey?

Do You Know Your Customer’s Journey?

March 12, 2016

How easily do you fit in your customer’s shoes? Today’s show is all about the importance of empathy and understanding your customer’s journey. David and Justin discuss the role of the journey and tools such as journey mapping to help you better understand the context of your business from the lens of those you serve.

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